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1:1 Coaching with Amber Farooqui

Your next chapter.
Built around you.

Work directly with me to build the brand, business, and life you’re working toward. Together, we’ll get clear on your goals, create a strategy tailored to you, and turn your next steps into action with personalized guidance and accountability.

Book a Coaching Discovery Call
A free, 30-minute strategy call to explore working together.
Amber Farooqui working on her laptop by a window
Personal goals. Real direction.Private coaching · A personalized approach
Personal growthBrand & business clarityStrategy & accountability
The value is in the personal

Let’s start with
what matters to you.

Your goals, your circumstances, and the way you want to work all belong in the conversation.

We’ll look at where you are now, what you want to create, and what needs your attention first. From there, we’ll shape a strategy around your priorities and work through the decisions and actions ahead.

You’ll have a space to think clearly, ask honest questions, and get support as you put your plans into practice. As your priorities develop, our focus can develop with them.

What we can work on

Support for the life
and business you want.

Our work will focus on the areas that matter most to you, with strategy and accountability to help you take your next steps.

01 / DIRECTION

Personal goals

Clarify what you’re working toward and how your next steps fit your wider life.

02 / CLARITY

Brand & business

Give your ideas direction. Get clearer on what you offer, who it’s for, and why it matters.

03 / EXPRESSION

Content & messaging

Shape content around your voice, your priorities, and the people you want to reach.

04 / STRATEGY

Offers & sales

Think through your offers and how you communicate their value to potential clients.

05 / STRUCTURE

Business systems

Explore practical ways to organize your work and support the business you’re building.

06 / ACTION

Accountability

Turn priorities into actions, reflect on what’s happening, and decide what to adjust.

Is this your next step?

For the person
ready to move forward.

You might be starting something new, refining an existing business, or making room for a different direction.

  • You have an idea and want a clearer place to begin.
  • You’re building a brand or business and deciding what deserves your focus.
  • You’re rethinking your content, offers, or approach to sales.
  • You want structure and accountability as you put your plans into practice.
  • Your personal goals matter alongside your business ambitions.
We’ll use the discovery call to explore whether my approach fits what you need.
Book a Coaching Discovery Call ↗

Free 30 minutes. Discuss your goals, fit and the coaching scope before deciding.

The coaching experience

Personalized.
With room to evolve.

Coaching normally begins with six months, giving us time to work together across your goals, decisions, and next steps.

Clients may then graduate into 12-month coaching, depending on their needs and whether continuing together is the right fit. That next phase is something we discuss together.

The format is flexible and personalized to each client. We’ll talk through what working together could look like before you decide whether to move forward.

Your goals shape the plan. The next phase is optional and agreed together.

How we begin

A conversation.
A plan. Your next step.

01 / DISCOVERY

Explore the fit

Book a free 30-minute strategy call. We’ll talk about your goals, where you’d value support, and whether working together makes sense.

02 / YOUR PLAN

Create a clear direction

If we decide to move forward, we’ll shape a personalized plan around your priorities and identify where to begin.

03 / COACHING

Put it into practice

Work directly with me through the next steps, with personalized guidance and accountability as your goals and priorities evolve.

Before we begin

A little clarity.
For your next chapter.

Here are a few things to know before booking your discovery call.

Do I need an established business?

You can explore coaching while starting something new or developing an existing business. We’ll discuss your situation and the support you’re looking for on the discovery call.

What if I’m still figuring out my goals?

You’re welcome to begin that conversation. Getting clearer on what matters to you can be part of the work.

How long does coaching last?

Coaching normally begins with six months. Clients may then graduate into 12-month coaching when that next phase fits their needs. The approach is flexible and personalized, and any continuation is discussed together.

Will we focus on business or personal goals?

We can explore both. Our focus will depend on your priorities and the support you’re looking for.

What happens on the discovery call?

It’s a free, 30-minute strategy call for potential coaching clients to discuss goals, ask questions, and explore working together. We’ll talk through fit and what a personalized coaching experience could look like.

Explore working together

Let’s talk about
what’s next.

Tell me where you are, what you’re working toward, and where you’d value support. We’ll explore whether 1:1 Coaching is the right fit.

Book a Coaching Discovery Call

Free 30-minute strategy call for potential coaching clients.

Explore the RICH AF Academy

Personal support, agreed around you.

Coaching normally starts with six months. We usually meet weekly or every other week for about an hour, with the schedule, support between calls and scope agreed for your needs. Continuing into 12-month coaching is optional and discussed together.

We can work on your personal brand, messaging, content, offers, sales and business systems. This is personalised coaching; specific deliverables, availability and fees are discussed before an agreement.

Where does coaching take place?

Amber is Chicago-based and works with entrepreneurs worldwide. Discuss the format and schedule on your free 30-minute coaching discovery call.

Is coaching the same as the self-paced Accelerator?

No. Coaching provides personal guidance and accountability. The Accelerator is a separate self-paced educational program with its own curriculum and terms.